CAPI Relay

For Shopify agencies

One bill. Unlimited client stores. No per-shop CAPI stack.

Pay $49/mo on Paddle for 10M pooled sends across every client. Meta Conversions API, TikTok Events API, and Google Ads click uploads — without Stape containers or $99 apps × N stores.

Why agencies pick CAPI Relay

Math that scales

Five clients on $9–$79 solo plans (or $39–$199 competitors) adds up fast. One $49 pool covers unlimited stores until you hit 10M sends.

Clients don’t pay Shopify for tracking

You bill the retainer. They install the app, accept your invite, and never approve a separate CAPI subscription on their Shopify bill.

Health + Audiences on the pool

Linked stores unlock EMQ Health coach and Meta Custom Audience sync — the same Growth+ tools, without each client upgrading.

Exactly what you do

  1. 1

    Create your agency account

    Register on the Agency portal (separate from Shopify Admin). One login for all client stores.

  2. 2

    Subscribe $49/mo via Paddle

    Unlock 10M pooled sends/month, Health coach, and Audiences across every linked store. Paddle is Merchant of Record.

  3. 3

    Invite each client store

    Enter the shop domain. We generate a join link and code for that merchant’s Shopify Admin.

  4. 4

    Client accepts in CAPI Relay

    Merchant opens Apps → CAPI Relay → Billing (or the invite link), enters the code, and joins your pool. Solo Shopify billing is cancelled when your agency is live.

  5. 5

    Connect platforms per store

    On each store: Connect Meta, TikTok, and/or Google. Events fan out server-side; usage counts against your shared pool.